Honda Pre-Owned Pre-Roll

Giving Old Ads New Life

Instead of spending lots of money making brand new ads, we stretched our dollar by buying used.

By mirroring the process of buying Certified Pre-Owned, we cut through the mundane pre-roll clutter to entertain our YouTube audience and built awareness for Honda Certified Pre-Owned Vehicles to a broad audience. This campaign is a current Shorty Award Winner in the Pre-Roll category.

Case Study